Our investment approach
Our investment approach is responsible, academically robust and disciplined. We don't believe we are smarter that anyone else, but we do believe in controlling behavioural biases, and most importantly always investing in a way you would invest if it was your own money.
Asset allocation
Our long-term strategic asset allocation approach is designed to optimise returns within the risk tolerance of each portfolio.
Clear roadmap
Having a robust data-led approach, and an understanding of the inflation and interest rate environment, we have a clear roadmap to base our tactical asset allocation decisions. This allows us to weight portfolios to asset classes with higher long-term expected returns based on current valuations.
Fund research & investment selection
Our investment team combines detailed quantitative analysis and real world experience built over decades of fund manager meetings and investment research.
Value for money
We have a forensic focus on investment cost versus return and only expose clients to active managers where we believe they have the ability to generate superior long-term performance. No client should pay active fees for a lacklustre return.
Understanding our investment approach
Our investment team
Our approach to ESG
Our ESG portfolios are designed for investors who wish to exclude investments in certain parts of the market whilst pursuing positive change in their portfolio.
Exclude
We exclude the funds that contain companies that generate more than 10% of the revenues from the sale of:
Evaluate
Effective ESG fund management demands diverse knowledge and skills. We recognise the limitations of a purely quantitative approach and prioritise firms with extensive investment teams experienced in ESG matters. Understanding their decision-making and resolution regarding investments and ESG criteria is crucial, as is how fund managers monitor compliance in the selection process.
Engage
We ensure that funds actively engage with their companies and vote at shareholder meetings. Fund managers should be ready to sell if a company does not engage. We expect documentation of these efforts so that improving standards is a continuous process, not just a one-time task.