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- Working with advisers
Adviser resources Providing advisers with timely content, educational videos, and practical guides to help support conversations. Understand key investment concepts Educational videos to help advisers communicate investment themes to clients. 60 seconds Play Video Play Video 01:14 Compounding Play Video Play Video 01:02 Inflation Play Video Play Video 01:16 Pound cost ravaging Play Video Play Video 01:10 Diversification Factsheets ASPIM Growth Portfolios ASPIM Growth 2 ASPIM Growth 3 ASPIM Growth 4 ASPIM Growth 5 ASPIM Growth 6 ASPIM Growth 7 ASPIM Growth 8 ASPIM Growth 9 ASPIM Growth 10 ASPIM Growth Equity ASPIM Index Portfolios ASPIM Index 2 ASPIM Index 3 ASPIM Index 4 ASPIM Index 5 ASPIM Index 6 ASPIM Index 7 ASPIM Index 8 ASPIM Index 9 ASPIM Index 10 ASPIM Index Equity ASPIM ESG Portfolios ASPIM ESG 2 ASPIM ESG 3 ASPIM ESG 4 ASPIM ESG 5 ASPIM ESG 6 ASPIM ESG 7 ASPIM ESG 8 ASPIM ESG 9 Prima funds Prima Cautious Fund Prima Balanced Fund Prima Adventurous Fund Regulatory documents Prima Fund Prospectus Prima Fund NURS KIID MPS Portfolios Value Assessment Prima Fund Value Assessment Prima Fund Target Market MPS Portfolios Target Market Literature Building a centralised investment proposition (CIP) Investors' guide to markets Are you seeking resources to enhance your client discussions? Working closely with clients, we have crafted straightforward visuals that illustrate fundamental investment concepts in our investors' guide to markets. Request the full guide We use Albemarle Street Partners illustration tool for an initial longer-term view of our clients’ potential investment journey, but it is also really useful for educating less experienced clients about the concept of investment risk, variable returns and the risk of running out of money. Paul Blight Head of Wealth Management, Tier One Capital The advisers in our community collaborate peer-to-peer. Alongside our annual conference the community meets throughout the year to explore the challenges of leading independent firms, showcase specialised insight around specific client groups and debate and discuss the latest market and investment trends. Charlie Parker Managing Director, Albemarle Street Partners Stay informed Empowering independent advisers with the latest insights and market updates. Sign up Get in touch Eleanor Williams Partnerships Director +44 020 7043 0100 eleanor.williams@aspim.co.uk Nathan McKerlie Partnerships Manager +44 07931 324 963 nathan.mckerlie@aspim.co.uk Sarah Kennedy Partnerships Manager +44 07931 324 888 sarah.kennedy@aspim.co.uk Ollie Vickers Partnerships Manager +44 07376 452 145 ollie.vickers@aspim.co.uk Press office: asp im@sharecomms.co.uk Follow us on LinkedIn Investor's guide to market Are you seeking resources to enhance your client discussions? Working closely with clients, we have crafted straightforward visuals that illustrate fundamental investment concepts in our investors' guide to markets. Get your free guide > Illustrations to support retirement planning Our free portfolio illustration tool supports the FCA's emphasis on retirement scenario planning. It assists advisers with clients during the decumulation and drawdown phase and helps strengthen the due diligence process. Find out more > Helping advisers thrive in their next steps Do you want to start your own business or elevate your existing business to the next stage of growth? Our business workshops are designed to help you with your next steps. Request workshop > Building a centralised investment proposition Building a centralised investment proposition. We work hand in hand with advice firms to create a centralised investment proposition which aligns with their advice philosophy and the specific needs of their clients. Find out more >
- Who we are
Albemarle Street Partners has a simple objective To deliver well managed investment solutions, which demonstrate value for money, whilst not compromising on the quality of investment, or on the level of service we give our clients. We constantly ask ourselves how we can do better When an adviser decides to work with us, we do our upmost to support them and their business. If they are struggling with a challenge, we will be there to help them solve it. We constantly ask ourselves how we can do better When an adviser decides to work with us, we do our upmost to support them and their business. If they are struggling with a challenge, we will be there to help them solve it. Committed to making a difference We are a team of experienced, committed and value-led investment professionals with a clear purpose to make a lasting difference and a positive impact on the advisers we work with and the financial ambitions of their clients. Service is at the heart of what we do We pride ourselves on speedy, responsive support for our partner firms and the ability to draw on the deep expertise of Albemarle Street Partners. Our team delivers regular portfolio updates, tailored marketing support, and timely investment insights to ensure advisers remain informed and confident in their client conversations. A talented team of individuals We are a close-knit, talented team that constantly challenges one another, learns from our mistakes, and acts with humility. Our people > Our board > Atlantic House Group >
- Albemarle Street Partners | Discretionary Investment Management
Albemarle Street Partners is a discretionary investment manager offering multi-asset model portfolios and funds. The investment manager for the independently-minded financial adviser Albemarle Street Partners is a discretionary investment manager offering multi-asset model portfolios and funds. AI and markets report: Towards the event horizon We examine what markets, history, and trends are telling us about the impact AI will have on markets and economies over the next decade. Download > A true community We are proud of our thriving community of advisers, from rising talent to seasoned experts, and from small practices to large networks. Throughout the year, we connect, share ideas, and celebrate the profession we love. Model portfolio service (MPS) Our MPS service offers a comprehensive range of portfolios. These portfolios are widely available across all leading investment platforms, providing flexibility and choice for advisers and their clients. View more > Multi-asset funds Our multi-asset funds follow the same proven investment approach as our model portfolios, which have been trusted and widely used by the adviser community for many years. View more > Investment propositions shaped around your advice philosophy We work to enhance the proposition of financial advisers, helping support the long-term growth of their business and deliver more consistent client outcomes. Working with advisers > Latest insights ASPIM Growth has been awarded the Defaqto Gold rating for its Discretionary Fund Management (DFM) service for three consecutive years. Get in touch Eleanor Williams Partnerships Director +44 020 7043 0100 eleanor.williams@aspim.co.uk Nathan McKerlie Partnerships Manager +44 07931 324 963 nathan.mckerlie@aspim.co.uk Sarah Kennedy Partnerships Manager +44 07931 324 888 sarah.kennedy@aspim.co.uk Ollie Vickers Partnerships Manager +44 07376 452 145 ollie.vickers@aspim.co.uk Press office: asp im@sharecomms.co.uk Follow us on LinkedIn Get in touch Nathan Mckerlie Partnerships manager +44 07931 324 963 nathan.mckerlie@aspim.co.uk Eleanor Williams Partnerships director +44 07931 308 905 eleanor.williams@aspim.co.uk Sarah Kennedy Partnerships manager +44 07931 324 963 sarah.kennedy@aspim.co.uk Ollie Vickers Partnerships manager +44 07376 452 145 ollie.vickers@aspim.co.uk Follow us on For press enquiries, please contact Sarah Plevnik at aspim@sharecomms.co.uk +44 020 7074 3571 or +44 07384 677 969
- What we do | Albemarle Street Partners
We are a discretionary investment manager, providing advisers and their clients with an investment service they can trust and that delivers good outcomes. With dependable support and cost-effective solutions tailored to a range of objectives and risk profiles, we help advisers grow their business while ensuring clients’ financial goals are met. What we do Our mission is to deliver an investment service you can trust and dependable client support to help your business thrive. We provide cost-effective solutions tailored to a range of investment objectives and risk profiles. Model portfolios A comprehensive range of risk-profiled model portfolios following a robust data-led investment strategy. ASPIM Growth The growth portfolios are for investors who are looking for growth and income by investing in a diversified range of assets and markets worldwide. Find out more > ASPIM Index The index portfolios are for investors who are looking to invest in a diversified range of assets and markets worldwide through passive vehicles. Find out more > ASPIM ESG The ESG portfolios are for investors who are looking to exclude investments in certain parts of the market whilst also pursuing positive change through their investments. Find out more > ASPIM Growth has been awarded the Defaqto Gold rating for its Discretionary Fund Management (DFM) service for three consecutive years. ASPIM Growth Portfolios Investing for growth (MPS) The growth portfolios are for investors who are looking for growth and income by investing in a diversified range of assets and markets worldwide. MPS portfolio Factsheet Defaqto risk ratings at May 2025. EV standard 1-10, 20 years, at Q2 2025. Dynamic Planner Q1 2025. Past performance is not a guide to future performance. ASPIM Index Portfolios Investing in passive (MPS) The index portfolios are for investors who are looking to invest in a diversified range of assets and markets worldwide through passive vehicles. MPS portfolio Image ASPIM ESG Portfolios Investing ethically (MPS) The ESG portfolios are for investors who are looking to exclude investments in certain parts of the market whilst also pursuing positive change through their investments. MPS portfolio PDF image Important documents Title PDF Multi-asset funds Our multi-asset funds are managed using the same investment strategy as our model portfolios. This approach blends the strengths of our active growth portfolios with additional exposure to diverse asset classes like gold and emerging market debt. Atlantic House Investments is the Investment Adviser for the funds. The authorised corporate director (ACD) is Margetts Fund Management. Prima Cautious Fund Prima Balanced Fund Prima Adventurous Fund Find out more > Why choose us? A proven investment approach Our investment strategy is disciplined, data-led, and academically grounded. We analyse market signals, anticipate trends, and use real-time data to understand changing economic conditions. We’re mindful of behavioural biases, staying focused on the data, not the noise in the market. A community of independently-minded advisers When you partner with Albemarle Street Partners, you join a dynamic community of advisers, from small independent practices to large networks, united by a commitment to delivering good client outcomes. Support you can rely on Our dedicated team supports advisers at every stage of the client journey, providing cost-effective investment solutions, timely market updates, and expert insights that help advisers deliver lasting value and meaningful outcomes for their clients. Independently risk profiled Platform partners How we manage portfolios We believe in the advantages of evidence-based research and the importance of understanding both historical and forward-looking data. Discover more about our philosophy and our approach to investment management. Find out more > Get in touch If you would like to discuss your specific requirements, please contact the team directly or email team@aspim.co.uk .
- Privacy policy
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- Centralised investment proposition
Building a centralised investment proposition Centralised Investment Propositions (CIPs) offer greater consistency, enhanced risk management, improved compliance, scalability, and tailored solutions for clients. CIPs are transforming adviser businesses by delivering better client outcomes, enabling scalable growth, and streamlining operational efficiency. In a Consumer Duty-led environment, they provide a robust framework for demonstrating value, service quality, and ongoing compliance. Request our guide > Getting started Before you get started, we have outlined some key steps to think about. Understanding your clients Consider the needs of your clients carefully; their investment needs, attitude to risk, level of understanding and their vulnerabilities before designing and adopting a CIP approach. Determining objectives and investment requirements A CIP must deliver competitive investment outcomes and offer demonstrable value for money. Consider the investment objectives of your clients and what specific outcomes they are looking for and what their tax and communication needs are. Decide whether you need external support Decide whether you have the resources and expertise to do this in house, or whether you need some additional external resource to help. Detailed research and due diligence Have a clear and detailed product government framework to segment and monitor products and services you use with clients. Proper research and due diligence should be conducted to meet the specific needs you have identified in your segmentation work. Setting up your CIP Spend time creating your investment policy, thinking about which platform(s) you want to use, how you will manage your investment committee and what material you might need to support clients. Launch to clients When you are ready to take your CIP to clients, be clear about your proposition and how it benefits clients and explain when and how they will receive updates. Ongoing support and deliverables Post launch, ongoing review periods and open dialogue is key. Be clear from the start on your expectations and the support you require from any external partners in order to service your clients. Request our guide > Centralised investment propositions Play Video Play Video 24:08 Creating a centralised investment proposition Charlie Parker and Chris Holdoway share the challenges and advantages of creating a successful centralised investment proposition (CIP). Play Video Play Video 33:52 The rise of managed portfolio services (MPS) This episode explores the increasing dominance of managed portfolio services (MPS) and how they work alongside multi-asset funds. Play Video Play Video 36:55 Mastering CIPs and CRPs: A comprehensive guide for advisers Nathan McKerlie hosts Andy Parsons, Head of Investments and Protection at Defaqto, for an insightful discussion on the steps that advisers need to take when establishing a CIP or CRP. Play Video Play Video 39:47 Creating a retirement proposition Charlie Parker and Karl Dines, Open Door Policy, discuss the significance of Centralised Investment Retirement Propositions (CIRP) and product governance in meeting client needs. The FCA's expectations for positive client outcomes and market research are highlighted. Karl also addresses the challenges of market research and the tools available for platforms and investments. Partnering to deliver better client outcomes By partnering with us, firms gain a structured, repeatable investment process that drives consistency, reduces risk, and supports long-term client success. Speak to our team
- Wisdom shared event
Wisdom Shared Annual investment conference 6th - 7th October 2026 Carden Park Hotel, Cheshire First name* Last name* Email* Will you require accommodation on 6th October * I would like to hear about options for accommodation the night before the conference (5th October). Register Thank you for registering. More details to follow. Location Carden Park Hotel, Broxton Road, Nr Chester, Cheshire, CH3 9DQ Wisdom Shared 2025 Our annual event, gathering the whole Albemarle community for two days of continuing professional development, networking and sharing challenges and opportunities. Our flagship investment conference 2025 edition Wisdom Shared 2025 featured inspirational speakers, expert advisers and the Albemarle team coming together to discuss the hot topics impacting the adviser community and their clients. To share ideas and to listen to informative speakers is vital to my development as a business owner. Russell Partington Independent Financial Adviser Maplewood Financial Solutions The advisers in our community collaborate peer-to-peer. Alongside our annual conference the community meets throughout the year to explore the challenges of leading independent firms, showcase specialised insight around specific client groups and debate and discuss the latest market and investment trends. Charlie Parker Managing Director Albemarle Street Partners Know more about our events Receive our latest insights and updates, designed for independently-minded advisers. Find out more
- The board
Atlantic House Group board of directors Chris Macdonald Chairman Chris is a co-founder and former Chief Executive of Brooks Macdonald plc. Chris has over 30 years’ experience in investment management and financial services. He has held several Non Exec and Chair roles for both private and public companies over the past 15 years. As well as being Chair of Atlantic House he currently holds a number of advisory and consultancy roles in investment and wealth management as well as being an associate of the Institute of Continuing Professional Development. Tom May Chief Executive Tom is the Chief Executive & Chief Investment Officer of the Atlantic House Group. As well as running the business on a day-to-day basis, Tom oversees the firm’s investment mandates and is a lead manager of the Atlantic House Defined Returns Fund. Prior to founding Atlantic House in 2008 with two partners, Tom had a long career at Citigroup, culminating as Head of European Securitised Equity Derivatives and Secondary market trading. Andrew Lakeman Executive director Andrew was an original founder of Catley Lakeman May, the firm that became Atlantic House Group and was responsible for driving the firm’s distribution strategy. Before starting the firm, Andy was a director in equity derivatives business at Citigroup. He joined in 2005 to build out their Structured Product Business to UK asset managers. Prior to this, Andy worked in asset management for AXA Investment Management, Threadneedle and John Govett. Andy now lives in Australia and is working to develop the firms strategy in Australia, New Zealand and Asia. Robert Brown Non-executive director Robert was CFO and a founder partner of Marshall Wace LLP, one of Europe’s leading hedge fund managers, with assets under management in excess of $65 bn. He retired from the Partnership in 2010 since when he has held a number of advisory and non-executive roles. Prior to joining Marshall Wace he qualified as an accountant and spent 13 years in various management roles within the Equity business of SG Warburg and successor companies. He divides his time between the UK and Portugal. Mike Vogel Non-executive director Mike has over 40 years of experience in the asset management industry originally with M&G then Prolific where he became group CEO in 1992. In April 1995, he joined Framlington as the Chief Executive, where he oversaw significant growth in the value of the business. He left Framlington in June 2003 in order to establish Elcot Capital Management Limited. From 2007 to 2021, Mike was Chairman of Premier Asset Management Limited, now Premier Miton Group PLC, a listed asset management company. He is also a director of The Think Digital Group Limited. Luke Wiseman Non-executive director Luke is a Director of Elcot Capital Management. Prior to joining Elcot, Luke was Managing Director of Steel Partners (UK) from 2005 to 2010, having previously been a Portfolio Manager at Carlson Capital. In addition to his role on the Atlantic House Group board, Luke is currently a non-executive director for Oodle Financial Services and Think Digital Group. Albemarle Street Partners is part of the Atlantic House Group
- Events
Events Throughout the year, we host a variety of online and in-person events for our adviser community and beyond, and we’re also out on the road at third-party events. You can see a selection of the events we run for advisers below. To stay up to date, visit this page or email us at team@aspim.co.uk . Wisdom Shared 2025 Bringing together leading experts and insightful speakers to explore the topics that matter most to our community. Find out more > Rising stars Our Rising Stars event is focused on supporting new advisers. The sessions focus on developing a client bank, long-term personal business planning and entrepreneurial skills. Find out more > Market drop-in Monthly market drop-in, bringing together the community for timely market updates with our CIO, Fahad Hassan. Get in touch If you would like to discuss your specific requirements, please contact the team directly or email team@aspim.co.uk .
- Consumer Duty
Consumer Duty The Consumer Duty is a regulatory approach which was brought into force by the Financial Conduct Authority in 2023. It's designed to ensure that consumers are placed at the heart of every decision taken by firms such as ours. The Duty sets high standards of consumer protection across financial services and requires firms to put customers' needs first. Our commitment Value for money We are dedicated to meeting Consumer Duty requirements and improving customer satisfaction by offering valuable products and services at fair prices, ensuring costs do not hinder long-term customer success. Outcome-focused We actively foster strong governance and a customer-centric approach to create a continuous improvement in outcomes. Continuous improvement We are constantly exploring ways to assist financial advisers with key issues that affect outcomes, including effective communication with anxious investors and those with vulnerabilities. Our approach to Consumer Duty Overarching principle The overarching principle of the Duty ensures that a firm must act to deliver good outcomes for retail investors. Cross-cutting rules These rules state how firms must act in order to deliver good outcomes for retail investors. The overarching principle of the Duty is to act in good faith towards retail customers Avoid causing foreseeable harm towards retail customers. Enable and support retail customers to pursue their financial objectives, this ensures that a firm must act to deliver good outcomes for retail investors. The four outcomes The Duty has four key outcomes: Products and services Fair price and value Consumer understanding Customer support Products and services The first outcome under the Duty ensures that when we design and deliver our service we meet the needs and characteristics of a clearly-defined target market of clients. This drives us to maintain a strong product governance strategy, ensuring that customers’ interests are central to every decision, from inception and through the entire life cycle of our offerings. Our strategy to continually improve the outcomes we deliver includes: Being crystal clear in our focus on outcomes: We are dedicated to precisely defining the outcomes we aim to achieve, allowing us to tailor products and services that align effectively with customers’ goals. For our portfolios, this means setting clear estimated returns and ensuring costs and charges do not overly erode them. The returns must be aligned with the reasonable expectations of our customers, relative to the risks they are taking by investing. By measuring our product design against these estimated returns, we prioritise consumers’ actual outcomes over simply comparing ourselves to our peers. Each year, estimated returns are reassessed, and ongoing costs are tested against them. Proactive reviews: Our data-centric approach provides an 'early warning' mechanism for portfolios that may deviate from desired outcomes, enabling swift intervention to ensure continued service relevance. Learn more about our target market here. Fair price and value At the heart of our commitment to the Duty is a promise to deliver products and services that offer genuine value at a fair price. While good investment performance is a key component, it’s not the only measure of value. We understand that active investment decisions can lead to periods of underperformance. What truly matters is how we rigorously examine and challenge ourselves during these periods and how we ensure that portfolio costs and charges never hinder the achievement of long-term customer outcomes. Our approach to assessing value for money is anchored in several core principles: Portfolios are evaluated for their potential to meet estimated returns, aligned with the level of risk customers take. If they fall short, we take decisive action to address it. Costs and charges must align with returns, ensuring investor outcomes remain robust and uncompromised. Transparency in our charges is important, allowing investors to compare our services with other viable options. We integrate a variety of value drivers into our assessments, such as whether the portfolio meets specific ESG criteria, delivers income targets or meets specific currency needs. Exceptional service is a vital driver of value for money. Our offerings work to enhance customer understanding, empowering financial advisers to recommend the most suitable portfolios to their clients. You can explore our latest value assessment here. Consumer understanding We work exclusively with professional financial advisers, rather than retail investors, because we believe that expert financial advice unlocks good consumer understanding of investments. When consumers receive clear, understandable information about their investments, they are empowered to avoid pitfalls such as taking on excessive risk or reducing their stock market participation due to anxiety. Our work to improve customer understanding includes: Continually refining and testing the language we use to describe our portfolios, especially in terms of their 'riskiness.' Collaborating with our network of financial advisers to share valuable insights on effective communication and identify any anomalies. Offering an extensive range of market commentaries, educational resources, and portfolio analysis tools to support the advice process. We consistently seek feedback from our clients throughout the year to ensure our materials are effective. Proactively educating our financial adviser clients on critical issues where poor consumer understanding can negatively impact investor outcomes, such as communicating effectively with anxious investors and those with hidden vulnerabilities. Customer support Our aim is to ensure every customer receives the assistance they need swiftly and effectively, eliminating any obstacles that might hinder their decision-making process. Delivering great customer support is at the heart of our business. We have developed digital tools to empower our financial adviser clients with insightful portfolio comparisons, data-driven illustrations, and timely market insights. Our approach to customer support remains highly personal and we take pride in the accessibility and dedication of our entire team to address our clients' daily needs. We actively seek structured feedback from our clients to ensure we are getting this right. Important documents and helpful information MPS Portfolios Value Assessment Prima Fund Value Assessment Prima Fund Target Market MPS Portfolios Target Market
